Ahaeli, Richa J
Ahaeli is founded in 2019 by Richa J who was a business associate in ngpay. Richa started this firm with an idea to empower global artists while creating handcrafted and eco-friendly products. The products are innovative but holds a traditional feeling to it. The brand runs on a motive of ‘Blending Tradition with Innovation’.
Ahaeli sells premium Holi colours which are safe for all age-groups. Their colours require 50% less water to get removed which not only saves resources but time as well. The non-toxic organic colours are made out of natural elements such as kumkum, arrowroot powder, beetroot and indigo flowers. With a vibrant range of colours, the brand is making everyone’s Holi a colourful and joyous one.
