2024 Recap: 5 Notable Triumphs by Indian Women in World of Entertainment
By: WE Staff
Alia Bhatt becomes Female Celeb with Highest Brand Value in India
Alia Bhatt's brand value in India reached $101.1 million in 2023, ranking fifth on the respective report by Kroll. She endorses various products, including luxury fashion brand Gucci, ethnic wear brand Manyavar Mohey, beverage brand Fruity Fizz, beauty appliances brand Philips, chocolate brand Cadbury Perk, Nestle for Kit Kat and Maggie, Samsung, and online travel company MakeMyTrip. Alia’s endorsements are strategically aligned with her public persona and values, making her a versatile and sought-after brand ambassador. Her strong social media presence, public image, and entrepreneurial ventures, including her eco-friendly children's clothing brand Ed-a-Mamma, further enhance her brand value.