An Affiliate Marketing Fizz that does the Bizz, that’s how I would love to define Mediaxpedia Technologies. We are one of the leading, developing and most reliable digital affiliate marketing companies which has been leveraging its years of unmatched industry expertise to help businesses throughout the complete process of global branding and growth.

We have three major pillars on which Mediaxpedia stands - Installs, Downloads and Sales and this is where our expertise lies. We take great pride in our marketing capabilities that enable us to take up and complete the responsibilities for our clients’ branding requirements. To be more specific in terms of our offerings, we provide mobile marketing, lead generation, branding, email marketing and election campaigns. We not only have strong communication network with top publishers, we also continuously work to establish a communication channel between the advertisers and the publishers. In this way, we ensure to attain the most efficient marketing campaigns for our clients. If you ask, to define Mediaxpedia in one line, we outshine as a one-stop-shop for all the marketing solutions in the industry.

Highlight your early educational journey and prior industry experience that you bring to the table. What is it that motivated you to establish Mediaxpedia?

Ever-since I began my graduation in Computer Applications, I had a clear idea about what marketing is and what I have to do. It was indeed something that always fascinated me. Thus, I invested over two years to complete my post-graduation in Marketing and HR and alongside, I was engaged in reading the market scenarios, the kind of businesses that are making way into the market, the competitors, the surviving techniques, the difficulties being faced, the ongoing changes in the technology and in the marketing industry.

It was after completing my MBA, when instead of directly stepping into my own business, I took thorough experience so as to get a close idea about how thing works in the industry and to become stable enough to make my dream a reality. After working my way through and gaining over nine years of experience, I was finally ready, both mentally and financially, to start my own company and this is when I laid the foundation stone of Mediaxpedia.

While marketing in itself is a vast segment, it is divided into small parts. Post gaining years of experience into various profiles in marketing, and after thorough reading and observation, I decided to go ahead with Affiliate Marketing, one of the niche yet fastest developing segment of marketing. I would like to extend my regards to all those who stood like a pillar in times of difficulty, My Father Mr. Sandeep Sharma, Mother Mrs. Sandhya Sharma & My Partner Mr. Ashish Pathania and above all My Daughter Kaushiki and who believed in me and motivated me in pursuing my dream of starting my own company.

“We are one of the leading, developing and most reliable digital affiliate marketing company”

How Has Your Past Experience Helped You In Your Current Role At Mediaxpedia Technolo­gies?What Are Some Of The Most Challenging Aspects Of Your Role And How Do You Over­come Them?

With the varied expertise which I had gained in affiliate marketing whether it is delivery, business development, the knowledge or learning by working with different companies; it helped me immensely in putting the base and supporting pillars of Mediaxpedia Technologies. I had a very clear idea where and how to start from. It was the thorough study of the market industry, foresightedness and planning which played a key roles in giving a kick off to Mediaxpedia.

While a CEO doesn’t play any single role, he or she has to don multiple hats.

“I had a very clear idea where and how to start from. It was the thorough study of the market industry, foresightedness and planning which played a key roles in giving a kick off to Mediaxpedia”

A CEO doesn’t play a single role. He or she has to play multiple roles in a day to day life. Right from being a guide to maintaining the unity of the team, right from taking part in meetings to representing the company at various platforms the roles are countless. One does not remain confined to a single role. Talking about the responsibilities, an average day comprise of

1. Have to Prepare myself for countless meetings, calls for different segments.

2. I Always have to make the team feel safe and comfortable for fruitful environment.

In the world of cut throat competition, the urge to outshine and remain stagnant in the market, the pressure to compete with the renowned MNCs and to keep ourselves abreast with the current events and latest technologies... We as a start-up with 4 successful years in the industry take pride in coming this long way and hope to count. And hope to mark countless years of journey. And for me Struggles may come and struggles may go but MediaXpedia will go on forever... for every difficulty comes with a solution, just that you have to crack the code and make your way out of it. I feel blessed to have been gifted with the best of manpower who are always ready to help me out and support me whenever I stumble. They are not just my team mates they are my family. And when we all stand together, no challenge is big for me.

Educational Qualification: Masters In Marketing & HR

Services Provided By Firm: 4 Years

Awards & Recognitions: Shortlisted by Women Entrepreneur Magazine for 10 Best Women Entrepreneur in digital Marketing – 2020 in India and Get Awarded for - Most Fascinating Women Entrepreneurs In India – 2021

Headquarter: Gurgaon (Haryana ) India.