Top 20 Best Brands for Women - 2021
Female influence has always been a key factor in the most successful branding strategies. But only recently, due to the increasing influence of women in the market and the number of women in leadership and decision-making positions, have companies begun to deal more effectively with their influence that women consumers have on the market.
Women have an incredible amount of influence in business and brand strategies, whether it be in purchasing decisions, creating brand strategies, or overall leadership and overall direction of the company. Besides the traditional means of advertising (print and media), the influencer marketing space is dominated by women and accounted for 83.9% of all advertising posts in 2017. Typically, these influencers tend to attract a predominantly female audience, making these influencer channels ideal for brands to use in their Harnessing women's purchasing power.
Acknowledging the massive impact that women have on the success of a brand, the current issue of Women's Entrepreneurship magazine presents to you a list of “Best Brands for Women - 2021". We have rounded up some of the most innovative and impactful brands that have been on a rise lately. These brands mirror the qualities that their consumers possess i.e. talented, resilient, ethical, strong, and one with the need to make a change. A relentless pursuit of excellence is a trait common among each of the chosen brands. This list was compiled by a group of tech enthusiasts, researchers, CXO, VC, and Women's Entrepreneurship magazine editorial.
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Erotissch
A sister duo of Lingerie designing experts singlehandedly driving the growth of a bed to streetwear clothing brand
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Meriyar
She innovates, leads, enhances, provides best-value fashion products and services to customers
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The Women's Company
She is passionate about Women's Brands and Services, She have been privileged enough to play a role in the creation and development of some of the iconic ones in India
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Suganda
She is on mission to create highly effective and International standard skincare for Indian people. She is an avid skincare researcher and formulator
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Myra Veda Luxury Essentials
A lawyer turned clean beauty entrepreneur who puts feminism to practical use through her women run company. The Organic, Scientific, Sustainable and Nasty-Free brand is on a mission to shift the boundaries of consumerism in India.
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GRASS by Gitika Goyal
Founder of two sustainable fashion & home décor brands that sold through exclusive concept stores in the west
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Earth Rhythm
She uncover the truth about skincare and share all the facts with all through her journey of building a skincare brand where my formulas are not just effective, but also safe and cited by scientific researches
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Boss Lady Cosmetic
She is a passionate makeup enthusiast-turned-makeup artist-turned-entrepreneur, on a mission to shatter the barriers set by the Indian beauty industry, influenced by the West
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Saffron Threads
She Single handedly established ethnic wear apparel brand to cater to working / professional women
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Laiqa
A visionary who takes proactive initiatives, Monica is a chemical engineer with over 15 years of valuable experience in Market Research and Analytics. Having undertaken certain key roles as a Marketing Advisor of Sampoerna Group
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Trend Arrest
Career focused and experienced Head Of Design at Trend Arrest with a demonstrated history of working in the eCommerce Women Apparel industry. Regularly hitting sales targets
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Yeka Cosmetics
Turning her passion towards the profession into a highly successful business model
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Beaux hair extensions
A creative entrepreneur with an array of skills, inquisitive mind and high attention to detail. Entrepreneur and business women with a multi - company portfolio specialising in hair and beauty
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Alanna Naturally Beautiful
She is a natural skincare specialist and brand strategist driving the rapid growth of her Organic & Vegan skincare brand in India
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Adrisya
Her pieces are creative inspirations that are wrapped around the fusion of the east and west that create a mixture of informal elegance, and boldness
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Soothe Healthcare
A highly enthusiast professional with comprehensive strategic planning, implementation skills, creative and trustworthy individual who has an experience of almost 8 years of experience
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Vasthram Silk
Her journey as an entrepreneur brought her an identity of standing out in the field of online sarees collection stores since February 2013
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Maharani
She is well skilled in marketing, fashion styling and entrepreurship
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Jaipur Morni
She is an experienced strategist, engineer and an enthusiast with a passion for marketing and creating content
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O&Y
An Experienced Artist with a demonstrated history of working in the apparel, fashion and construction industry. Strong education professional skilled in Business Planning, Retail and Textiles