The Week That Was: Indian Women Empowerment News Overview (07 - 12 March)

The Week That Was: Indian Women Empowerment News Overview (07 - 12 March)

By: WE Staff | Saturday, 12 March 2022

At the United Nations Security Council this week, India emphasised that it provides a unique template for gender-sensitive governance and equitable access to education, allowing women to become economically empowered, as well as highlighting its women empowerment measures. Other events related to women's empowerment that occurred this week are listed below.

GOOGLE INDIA INVITES 'WOMEN CODERS' TO PARTICIPATE IN GIRL HACKATHON 2022

Google India is seeking 'women coders' to participate in the Girl Hackathon 2022. Women studying computer science and related fields can register in teams of three on the Girls Hackathon's official website — buildyourfuture.withgoogle.com.

The programme is open to all female undergraduate and postgraduate students studying computer science and/or associated circuit fields. This programme will be available from March 19, 2022 until April 30, 2022.

Registration can only be done in groups, and a 'team leader' must be declared at the time of registration.

AMAZON INDIAN UNVEILS "SHEISAMAZON" CAMPAIGN TO LAUD AMAZONIAN WOMEN

Amazon has launched a campaign called "SheIsAmazon" to highlight female employees, associates, and partners who have not only overcome societal, cultural, disability, and economic barriers to achieve their goals, but who are also redefining the powerful role of a woman in the fast-paced e-commerce industry. This year's theme is 'Break the Bias,' and the ad follows suit. On International Women's Day, it was officially launched.

Swati Rustagi, Amazon's Director, DE & I, International Markets, WW Consumer, said, “At Amazon, inclusion is at the heart of all our decision making, and we believe that it’s not only good for society but also for business. ‘SheIsAmazon’ is a simple effort to recognize the stellar work done by many women across Amazon India. There are thousands of women who are breaking bias every day and succeeding in unconventional roles and profiles. We are thankful to all these remarkable women for making what Amazon is, an inclusive and progressive workplace.”

META UNVEILS TWO INITIATIVES TO PROMOTE FEMALE ENTREPRENEURS AND CHANGEMAKERS

On the eve of International Women's Day, Meta (previously known as Facebook) launched two projects to boost women's empowerment and enable women's entrepreneurship.

Every year on March 8, International Women's Day is commemorated. While Instagram's 'She Champions Her' campaign will honour women-led communities, Pragati, Meta's second CSR effort, will incubate and accelerate women-led charities that help women entrepreneurs in India, according to the business.

"At Meta, we are making efforts to bring gender parity to the internet by not only giving access to more women but also giving growth opportunities and platforms to women change-makers and women-led businesses," said Rajiv Aggarwal, Director and Head of Public Policy, Facebook India (Meta), in a statement.

PRABHUDAS LILLADHER ANNOUNCES 'WEALTH FOR WOMEN' PORTFOLIO ON WOMEN'S DAY  

On International Women's Day, brokerage firm Prabhudas Lilladher created the "Wealth for Women" portfolio to give women more exposure to diverse asset classes such as domestic and international shares, gold, and fixed income instruments. The portfolio is aimed at any Indian woman, whether she is a working lawyer, a nurse, a marketing expert, a teacher, a business owner, or a homemaker, according to the brokerage.

According to a survey, women's participation in equity investments has increased from 16 percent to 24 percent in the last two years. Women in India, on the other hand, continued to favour gold and fixed deposits as their preferred investments.

The brokerage, on the other hand, wants to help women progress from cautious savers to outstanding investors, allowing them to profit from long-term wealth appreciation through judicious investing across numerous financial assets.

PEPSICO INDIA AND USAID COLLABORATES TO EMPOWER WOMEN FARMERS IN WEST BENGAL

In celebration of International Women's Day 2022, PepsiCo. India has been working to empower women farmers in the country. Women make up over 42% of the agricultural labour force in India, according to statistics given by the University of Maryland and NCAER in 2018, but own less than 2% of farmland. Indian women usually work on the farm as much as their husbands, preparing fields, planting seeds, harvesting crops, and maintaining animals. Aggregating, sorting, grading, processing, packing, and selling are all part of the agricultural value chain where crops are transformed into goods. Men do the majority of the work.

We've been advocating for a more sustainable agriculture system that includes women farmers for many years. PepsiCo teamed with USAID two years ago to develop the 'Women Empowerment Initiative,' a very unique initiative that has received a positive reaction, particularly in the potato farming sector. This initiative has so far trained over 1000 women in potato production in the state of West Bengal, and it continues to deliver gender awareness training to PepsiCo India employees.

CJI CALLS FOR BETTER WOMEN REPRESENTATION IN JUDICIARY

Only 17 of the 37 women candidates suggested by the Supreme Court Collegium for appointment as high court judges have been appointed so far, according to Chief Justice of India NV Ramana. The remainder of the names are pending with the national government.

"So far, we've proposed 192 individuals for the upper courts." Women made up 37 percent of the total, or 19 percent. This is a significant improvement over the 11.8 percent of female high court justices who are currently serving. Unfortunately, only 17 of the 37 women who were recommended to high courts have been appointed thus far.

WIAA TO HOST 'WOMEN RALLY TO THE VALLEY' TO RAISE AWARENESS ABOUT WOMEN'S SAFETY

The Western India Automobile Association (WIAA) will host a 'Women's Rally to the Valley' on March 12 to raise awareness about women's safety. The rally will begin in Mumbai and culminate in Nashik at the Taj-The Gateway Hotel Ambad.

The rally will start at 8 a.m. on Jio World Drive in BKC. Participants are expected to include members of the Navy, Army, Air Force, Highway Traffic Police, regional transportation departments, and local residents.

On Saturday, the victors of the previous rally, which took place in 2020, will be honoured.

The rally's goal is to draw attention to the recent increase in the frequency of attacks on women and to advocate for a safe city.