To enhance the last-mile delivery segment, Hero Electric announced that it has partnered with Even Cargo, the country's first women-only delivery platform. Women are expected to play a critical role in accelerating electric mobility adoption and increasing penetration in low-income neighbourhoods, according to the cooperation.
As part of the partnership, Hero Electric will assist Even Cargo in establishing the world's first women-only delivery EV fleet by bringing over 10,000 women riders into the platform by 2025, further empowering them and providing job opportunities.
The fleet will be distributed across key cities including as Delhi, Mumbai, and Hyderabad.
"With the EV sector witnessing such swift expansion, numerous startups have chosen various talent competencies foraying into the segment generating widespread opportunities. Such B2B partnerships are all set to change the dynamics of the EV segment, where multiple players will exchange and utilise their expertise and strengths to grow together," Hero Electric CEO Sohinder Gill said in a statement.
To accelerate EV penetration in the country, the firm would continue to use its resources and help additional such communities, he added.
"The partnership has enabled us to bring India's first women-only delivery fleet on electric bikes. We thank Hero Electric for their support in inducting more women riders into the last mile logistics from a single digit to a double-digit percentage by 2025," Even Cargo COO Karina Bhasin noted.
This partnership will open the road for women to have safe, inexpensive, and dependable transportation, according to Bhasin. So far, Hero Electric has sold over 4.5 lakh electric two-wheelers in India.
