While the Indian apparel and fashion industry has faced challenges in the past year (because of a combination of the pandemic impact, shift in advertising and marketing budgets, shift of using channels to reach out to the customer, rents for warehouses and stores, etc.), it has been on a path of steady if slow growth over the past few months. It also might be too early to really quantify the coronavirus toll on our retail and fashion sector, the pandemic has certainly shaken some of the industry's foundations. The pandemic has also made all of us realize that in this world of uncertainty, we really need to be conscious of our own requirements. This pandemic has given rise to a brand-new world ­ a world we are still coming to terms with, trying to understand, decode, and in some sense, make peace with. The priorities for fashion have changed, we are now witnessing a multifunctional approach towards fashion. Wardrobe pieces that that can be repeated and reused in multiple ways will be in demand in the postRead More