Cover Story
Women are currently achieving significant eminence and power in the world of finance, and the domain of wealth management is no exception. With many women stalwarts gradually making their prominence known in this segment, the phenomenon of Srikala Bhashyam stands out amongst others owing to her prolific repute in the country as a financial journalist, mutual fund distributor, and a corporate trainer. As a media professional, Srikala holds almost two decades of expertise in business journalism and is equipped with specialized skillsets in banking and finance. Owing to her association with various media groups, she has had adequate exposure to personal finance which later acted as a promising podium for her entrepreneurial advances with her friend and present partner Rupa Shankar. In 2007, personal finance was a nascent industry and the adventures that prevailed within the segment intrigued Srikala, even more, to explore the nuances of the wealth management segment pragmatically. The founders, Roopa Shankar and Srikala Bhashyam amalgamated their expertise to lay the foundation of Vithadwaitha Financial Services in 2007 and have touched upon the financial lives of more than 600 individuals across the globe.Read More
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