We all know that lawsuits are an inevitable part of patenting our innovation. However, Legality remains a strenuous factor. The complex meanings in contracts and industry regulations make people seek the help of a legal consultant. With that said, finding the right legal consultancy is a daunting task as there are numerous legal consultancies and few are thriving and can actualize your requirements, by getting involved with heart and soul. In our quest of finding such trustworthy service providers, we encountered Artemis Law Associates as a comprehensive and flourishing Intellectual Property Law firm extending IP services to various clients both in India and globally.

Under the aegis of Pooja Shah, the firm extends services to a diverse range of diaspora including global corporations, R&D institutions, and Technology-driven industries in India. The firm also assists Indian businesses to obtain and manage their intellectual Property Rights portfolios across the globe. Kindly peruse the following snippet of exclusive conversation between Pooja and Women Entrepreneur India, to know more about the company and her journey.

Share With Us Some Interesting Facts About Artemis Law Associates

Artemis is all about offering the best fit to the clients. We devise a personalized strategy for each of our clients. We offer end-to-end services from Patent search, drafting, filing, Infringement Analysis, Freedom to Operate search to renewals, Trademark filings, Oppositions, Prosecutions, Design and Copyright filings and more. The best thing about Artemis is the prompt action. I am personally in touch with all the clients as I know what the end-consumer really wants. The founder of Artemis Law can curate this experience for her clients, as she surely knows what a typical law firm lacks due to its busy work appointments vis a vis what a big corporate can expect from the law firms they engage with. And that’s what sets us apart from the existing market peers offering IP services. We believe in catering to the clients, right on time and keep them updated on every process stage of IP filed by them. Most importantly, Artemis is a women-led company and there’s nothing more beautiful than women supporting women, all our members are proudly courageous ladies.

“Artemis law associates is a small group of thoughtful concerned citizens who can change the world”

Brief Us On Your Educational And Professional Background.

I come with 7+ years of experience not only in Law firms but also with Corporate's. I have worked in a Corporate as an IP Head and have extensive experience in Patents, Trademark, Copyrights, Design filing and Prosecution with the Indian & overseas Trademark Office and have worked on Trademark infringement cases as well. Further, I have been involved in matters related to Design infringement and prosecution, copyright protection, which have contributed to strengthening of the overall IP expertise.

The diverse experience has made me know how things work in the back-end and front-end. It has helped me evolve professionally and gave me the confidence to start my firm. My expertise is in the IP - Patents, Trademarks, Copyrights, and Designs as I am a Registered Patent & Trademark Attorney. I completed a Bachelor of Pharmacy and LLB from the University of Mumbai. I also pursued a Postgrad Diploma in Patent law and Practice from NMIMS University. I have been a speaker in various Colleges and various IP conferences in India.

Throw some light on the services you render to your clients. How do you ensure customer retention?

At Artemis Law Associates, we strongly believe in providing the best quality services and a long-term and personal relationship with each client for mutual growth. We believe that to promote invention and growth at all levels is to understand the dynamics of Intellectual Property Management. Artemis Law Associates deals with the filing of patents in multiple fields of technologies ranging from Pharmaceutical, Nutraceutical's, Life Sciences, Biotechnology, Mechanical, Artificial Intelligence and Chemical to various Corporate's, R&D Institutions, Technology–driven start-ups, IP-driven Institutions, and IIT students. We believe that innovation has to be protected, irrespective of size, form, and category. With the increasing interest and initiatives lead by the Government, such as the “Make in India” policy, “Atmanirbhar”, StartUp India, that promote and encourage more and more people to create and innovate, The Intellectual Property market is booming and we at Artemis Law believe that we lawyers, have a major role to play and act as a bridge between innovators and these policies. We keep on updating ourselves and help our clients to avail the benefits of such schemes and initiatives.

In many cases, when the clients feel discouraged and disheartened with similar inventions from the contemporaries, Artemis plays a key role in finding grey areas and loopholes in competitors’ products. This helps the clients to work on such gaps and patent their inventions that are both novel and inventive. We also help them with defensive strategies to protect their IP. We not only help clients create their IP rights but also protect these rights from any possible infringement. As After all, one of the key aspect of an IP right is the ability to monetize and capitalize on them and hence the right should be protected from any infringement to enable a strong IP enforcement mechanism.

Pooja Shah, Founder, Artemis Law Associates

Experienced IPR Attorney with a demonstrated history of working in law firms and big corporate's. Skilled in Patent Prosecution, patent drafting, infringement analysis, FTO, Legal Research, Legal Writing, Patent Law, and Prior Art Search, Trademark filings, opposition and prosecution, design filings and infringement actions. Strong business development professional with a Bachelor in Pharmacy from SVKM’s Bhanuben Nanavati College of Pharmacy (Mithibai), Bachelor of Laws (LLB) focused in Law from SVKM’s Jitendra Chauhan College of Law And have completed a Postgrad diploma in Patent law and Practice from NMIMS.

Pooja’s Leadership Mantra: Be strong, not rude;