Leaders
Kritika Sharma: Leading Her Organization With An Aim Of Transforming The Online Marketing & Branding Space
Kritika Sharma
Founder, MediaXpedia Technologies
Anchored across the digital marketing industry since 2017, Mediaxpedia Technologies Pvt Ltd, a Gurugram -based marketing & advertising organization is engaged in offering top-class digital marketing services and managing brands for multiple channels. A purely client-oriented organization, MediaXpedia is endeavouring to craft bespoke solutions in line with clients’ requirements and specifications besides assuring them affordable prices and on-time delivery. In fact, the firm has been soaring up with fame as one of the fastest-growing company in the digital marketing industry due to the hands-on experience of Kritika Sharma (Founder, Mediaxpedia Technologies Pvt Ltd) across online marketing, branding & promotion, successful project delivery and customer satisfaction.
A dedicated soul, Kritika is an entrepreneur who always had a sharp aim of pursuing something on which she can work upon while loving to do it at the same time. So, after completing her Bachelor’s degree in Computer Application and MBA in HR & Marketing, she took a leap of faith and opted for internship in digital marketing in 2011. She started her career with Optimise Media and worked there for more than five years. During this stint, she acquired deep knowledge about online marketing and affiliate marketing, which also instilled confidence within her. That was the time when she realized that ‘Marketing’ is the segment in which she can flourish and excel. Consequently, MediaXpedia was born.
Today, through MediaXpedia, Kritika is creating a difference in the industry by helping clients achieve success, and at the same time taking care of her team members to grow & thrive in the industry. Being an inspirational trendsetter and a young women entrepreneur in the industry, Kritika has become the leading exemplar for the whole nation. Kritika is an exclusive interview with Women Entrepreneur magazine, reminisces about her journey and delineates MediaXpedia’ activities.
Cast Some Light On Your Background As Well As The Storybehind The Establishment Of Mediaxpedia.
I have always considered myself as a hard-working individual, and with the passing of time, my responsibilities have also increased, especially regarding the professional aspect. Embarking on an entrepreneurial journey, I would say that my hard work can be acknowledged through the best employee awards that I received in my previous organization. Not just that, but receiving the ‘Best Employee of the Month’ and ‘Best Employee of the Year’ award is a major factor that helped me to gain confidence and surge ahead as a leader.
“Being an inspirational trendsetter and a young women entrepreneur in the industry, kritika has become the leading exemplar for the whole nation”
Kindly Brief Us About The Spectrum Of Services That Mediaxpedia Offers. What Do You Consider As Your Strength?
We are a full-fledged agency with unmatched expertise in offering digital marketing services for organizations. We take pride in our marketing capabilities that enable us to take complete responsibility for our clients’ branding requirements. Yet, to specify our offerings, we do mobile marketing, lead generation, branding, email marketing, and election campaign. Apart from that, we have gained immense success in inciting the advertisers to visit a company’s webpage. Not just that, but we also hold a good communication network with the top publishers. Our main motive is to unite the advertiser with the publisher while establishing a communication channel between both. In this way, we ensure to attain the most efficient marketing campaign for our clients. On the whole, we outshine as a one-stop-shop for all the marketing solutions in the industry.
The backbone of MediaXpedia is our young & talented team of experts. We pride ourselves on having a diverse team of specialists, dedicated to their work and offering a broad range of innovative solutions. Backed by the strength of online marketing and branding solutions, we are focused on driving growth for our customers.
Mention A Milestone That Bestowed You Utmost Satisfaction - Both As An Individual And A Business Owner.
Giving up is not an option for me and it has never been. I have followed this rule very strictly in both my personal and professional life. I consider it as one of the biggest milestones that I have achieved to date. I also believe that every individual should implement this rule in their life, as it eventually leads you to the path of success. Regardless of the hardships or the downfall, it is always a light to the end of the tunnel.
What Is Waiting In The Future For You And Mediaxpedia?
As a dedicated digital marketing company, we strive hard to stay updated with the latest trends and technologies. We make sure that every strategy we curate is customized & unique for each of our clients. This is the factor that helps us to maintain high customer retention. In the coming future, we’ll maintain this facet of ours.
I feel that this position, which we have achieved today, would not have been possible without our dedication and determination towards our work. Regardless of the genre or domain, MediaXpedia and its associated team members work efficiently and diligently to provide the best among the rest. It is my dream to enthuse the Indian market with the best technology, objectives and creative ideas for a unique embankment.
Kritika Sharma, Founder, Media Xpedia Technologies
A BCA graduate and a MBA in HR & Marketing, Kritika is not just an entrepreneur; she is an inspiration for the generation.