8 SEPTEMBER2023INFOCUSAhistoric announcement was made on August 30, 2023 by Bruce L. Paisner, President & CEO of the International Academy of Television Arts & Sciences, that Ektaa R. Kapoor, the inspiring co-founder of Balaji Telefilms, will receive the coveted 2023 International Emmy Directorate Award. The 51st International Emmy Awards Gala will honour Kapoor, known as India's "content czarina," for her remarkable achievements on November 20, 2023 in New York City.Bruce L. Paisner expressed his admiration for Ektaa and said, "Ektaa R. Kapoor has not only given Balaji Telefilms an unmatched status inside India's entertainment business, but has also won followers throughout the nation and South Asia with her engaging content and ground-breaking OTT platform. With this Directorate Award, we wish to honour her remarkable career and her enduring influence on the television industry.Balaji Telefilms has grown significantly under Ektaa's skillful leadership, engaging with fans through its classic TV series and cutting-edge digital services. The Directorate Award serves as proof of Ektaa's pioneering efforts and her attempts to emancipate women via her writing."I am struck with profound humility and elation at getting this magnificent honour. According to Ektaa, this medal is extremely meaningful since it symbolises a journey--both personally and professionally--that extends beyond routine labour. "Representing my nation on this esteemed world platform is a distinct privilege. Television has given me the chance to elevate the voices of women via narrative in addition to helping me discover my own identity. With the aid of this honour, I will have the opportunity to represent these women and our group's accomplishments overseas.Ektaa's innovative concepts have proven to be ratings gold for a multitude of general entertainment networks, making Balaji Telefilms a recognised business. Kapoor is listed as one of the 50 most influential women in Asia by Fortune India, illustrating the breadth of her impact across national borders. She is the sole woman featured in Variety500, an exclusive index identifying the 500 most important corporate personalities affecting the media, representing the Indian television industry.Balaji Telefilms Limited has grown over the years into a well-known integrated media company with a strong foundation in television programme production and other entertainment-related enterprises. The company's forays into television and movies have redefined storytelling in India. Balaji Telefilms has established itself as a benchmark for innovative television programming by creating a wide range of content categories under its numerous brand names. With a track record of more than 17,000 hours of content development, Balaji Telefilms Ltd. is one of the largest creators of regional and Hindi content in India, South Asia, South East Asia, and the Middle East.Ektaa's outstanding career will be highlighted by the International Emmy Directorate Award on a global scale, cementing her reputation as a trailblazing force in the television entertainment sector. EKTAA R. KAPOOR BECOMES FIRST INDIAN TO RECEIVE 2023 INTERNATIONAL EMMY DIRECTORATE AWARD
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